A kinetic OOH 3D animation for L'Oréal Paris, launching the Glycolic Bright Face Serum with precision and visual energy.
We handled the full creative concept and 3D production for the Glycolic Bright Face Serum launch, built for out-of-home placement. The animation needed to communicate the serum’s brightening and resurfacing benefits instantly, in a format designed to stop people mid-stride.
Dynamic product reveals, controlled light play, and precise motion design combine to deliver a film that feels as refined as the formulation it represents.
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